In my role as a Marketing and Digital Strategy leader at Children’s Health since 2017, I have had the opportunity to lead the organization through a brand identity update, digital design system implementation, website modernization, measurement strategy, and transformation incubator launch:

• Managed at $24 million budget
• Led a full-stack marketing team of 50+
• Achieved industry-leading employee engagement
• Accomplished record-high attribution and consideration
• Saved $2 million annually on legacy platform fees